Last Modified: October 27th, 2025
3 min read
Salesforce and Oracle NetSuite remain two of the top CRM platforms in 2025, each offering unique strengths tailored to different business needs. While they share similarities, their differences make them suitable for distinct types of organizations. To determine which CRM is right for your business, you need to evaluate their features, integrations, customizability, and pricing. In this guide, we’ll compare NetSuite and Salesforce across key areas like lead management, sales KPIs, mobile accessibility, system integrations, marketing automation, analytics, and more to help you make an informed decision.
Integration Capabilities: Salesforce vs. NetSuite CRM
Salesforce CRM: Multi-App Integration Powerhouse
Salesforce continues to dominate in integration flexibility. Its open API allows seamless connections with countless third-party applications, making it an excellent choice for businesses with complex software ecosystems. Whether you’re integrating with marketing tools, ERP systems, or analytics platforms, Salesforce ensures smooth data sharing across departments.
Salesforce Sales Cloud remains a top pick for large enterprises with diverse departmental solutions and the need for a scalable, customizable CRM.
NetSuite CRM: Unified Business Suite
Oracle NetSuite stands out as an all-in-one solution. Designed to work seamlessly within its own ecosystem, NetSuite eliminates the need for multiple software platforms by offering ERP, CRM, finance, and e-commerce solutions in a unified environment. While third-party integrations are possible, their effectiveness may vary. For businesses seeking a single, centralized platform to manage all customer-related processes, NetSuite is a strong contender.
Customization and Developer Support
Salesforce CRM: Unmatched Customization Options
Salesforce remains unmatched when it comes to customization. Thanks to its robust open API and an ever-growing developer community, businesses can create tailored solutions for their unique needs. The AppExchange marketplace offers thousands of pre-built add-ons, further enhancing Salesforce’s flexibility. This makes it ideal for organizations with specialized workflows or complex requirements.
NetSuite CRM: Powerful, Out-of-the-Box Features
NetSuite continues to offer extensive built-in functionality with customization capabilities through SuiteBuilder. However, compared to Salesforce, its developer community remains smaller, which can limit access to custom add-ons outside Oracle’s ecosystem. Businesses often rely on Oracle NetSuite’s support team or certified partners for advanced customizations, which can add to costs and timelines.
Pricing in 2025: What to Expect
NetSuite CRM Pricing
NetSuite maintains its tailored pricing model, offering a starting point of $999/month for core CRM and ERP features, with an additional $129/month per user. Costs can rise significantly with customizations, advanced modules like SuiteCommerce, or premium support. To get an exact cost estimate, businesses will need to work directly with NetSuite or certified partners like Excelym.
Salesforce CRM Pricing
Salesforce continues to offer transparent, tiered pricing for its CRM solutions. Packages start at $25/user/month for the basic Essentials plan and go up to $300/user/month for the Unlimited plan. These tiers include varying levels of features, from lead management to advanced customizations and priority support. Specialized clouds, like Sales Cloud or Marketing Cloud, are priced separately, enabling businesses to select only the features they need.
Both platforms offer flexibility in pricing, but their approaches differ. Salesforce is ideal for businesses seeking clarity and modular options, while NetSuite offers a more comprehensive suite for companies ready to invest in an all-in-one system.
Ready to take your CRM strategy to the next level? Contact Excelym today for expert guidance on NetSuite.
As CRM technology continues to evolve, navigating the extensive features of NetSuite CRM can be overwhelming. That’s where Excelym comes in. With years of expertise in implementing, customizing, and supporting both platforms, Excelym ensures your CRM solution is tailored to meet your business goals.
Whether you need an implementation or want to maximize NetSuite’s capabilities, our team can help you optimize your CRM strategy for growth in 2025. Trust us to unlock the full potential of your CRM investment and drive your business forward.
